The “Twelfth Five-Year Plan” for concrete machinery has a good market space
2010 is the most popular year in the history of China's construction machinery. In the first half of 2010, the sales of concrete machinery reached 50.6 billion yuan. The task for the whole year of 2009 was completed in half a year, with a year-on-year increase of 130%, and it was the solestay of the construction machinery industry. Although the development speed has been adjusted back in the second half of 2010, it is still growing rapidly, with annual sales exceeding 90 billion yuan.
He Zaihua, a senior researcher at China Investment Consulting, pointed out that according to the development trend of concrete machinery in 2010, during the 12th Five-Year Plan period, concrete will become a sub-section of the leading engineering machinery. The accelerated development of the industry naturally attracts many companies to cut into the concrete field. The M&A-based market expansion is in full swing, first expanding production capacity, and then establishing production bases in different regions, effectively reducing logistics costs in the case of close proximity to the market. Established a production and sales system covering the whole country and further expanded.
In the pace of expansion, the expansion of Zoomlion and Sany Heavy Industry is particularly prominent, the market is in an accelerated state, and the competition is also accelerating. At present, the market competition situation has begun to take shape and there is a growing trend. The first is the gradual recovery of exports; the second is the acceleration of urbanization, and the investment and construction of affordable housing will weaken the influence of investment decline. Leading enterprises, the extension of the product line must be the main way for the company to broaden the field, and the leading enterprises are all fully prepared for the improvement of competitiveness.
According to the "2010-2015 China Machinery Industry Investment Analysis and Forecast Report" released by China Investment Consulting, China's construction machinery industry has developed rapidly in the past 10 years. In 2010, the industry's output value is expected to exceed 400 billion yuan. According to industry planning, by 2015, the construction machinery industry's output value will be conservatively estimated to exceed 900 billion yuan. However, compared with the international advanced level, the average technical gap of China's construction machinery products is about 15 years, mainly in terms of product reliability, machine life, appearance quality and information technology. These gaps are concentrated in the foundation. The technical level of the components.
Zhang Yulin, research director of China Investment Consulting, pointed out that although the development of concrete machinery in China has already taken the lead in the world, the transformation from large to strong still requires more efforts. At present, the trend of overseas expansion has two directions: using overseas top technology to compensate for the technical defects of Chinese companies, or to select regions with good market space to expand overseas market share. No matter which kind of choice is inevitable, it will inevitably involve the problems of parts and components. Therefore, capable enterprises should make a difference in removing bottlenecks, which not only can generate considerable economic value, but also enhance the international competition of construction machinery in China. force.